About Us – Hucklesbys Associates

Why Choose Hux?

We might not be the biggest — but that’s exactly what makes us better.

At Hux, we specialise in supplying equestrian and pet retailers with top-selling products trusted by riders at every level — from beginners to professionals. You won’t find every brand under the sun here, but you will find tried-and-tested favourites that fly off shelves across the UK.

What makes us different? We’re small, personal, and on your side. When you work with Hux, you’re not just another account number — you’re a partner we want to see succeed.

We make it easy to do business with us by offering:

✅ Low minimum order quantities
✅ Great discount structures for all account sizes
✅ Regular promotions and special offers
✅ One of the lowest carriage-paid thresholds in the industry
✅ A personal, hands-on service that puts your business first

Whether you’re just starting out or scaling up, we’re here to make sure you have the right products, the right margins, and the right support to grow with confidence.

Ready to work with a wholesaler who actually puts you first?

Open an account today or get in touch with our friendly team — we’d love to help your business take the lead.

Our Specialist Areas: Everyday Essentials & Safety You Can Trust

When it comes to what we do best, two things set us apart —
Everyday Rider Essentials and Industry-Leading Safety Gear.

🐴 Everyday Essentials — Trusted by Riders, Backed by Hux

We’re proud to be one of the UK’s largest distributors of two of the biggest names in everyday equestrian equipment:

Gold Label – Trusted for generations for their affordable, effective horse care and supplements.
Red Gorilla – The market’s go-to brand for yard essentials, including their best-selling flexible tubs and tools.

We hold high stock levels of these everyday favourites, ensuring you get competitive pricing and fast supply when you need it most.

🛡️ Safety — UK’s No.1 Distributor of USG

When it comes to rider safety, no one does it better than Hux.

We are the UK’s largest distributor of USG — Germany’s leading safety brand, trusted by riders worldwide. From the Eco-Flexi Premium Level 3 Body Protector to Champion and Uvex Riding Hats, we stock the products that protect riders at every level and every budget.

USG Eco-Flexi Body Protector – High safety, low price — trusted across the UK.
Champion – Pioneers in equestrian safety, from riding hats to the Titanium Body Protector.
Uvex – Cutting-edge German-engineered riding hats, blending style and safety.

Stock You Can Trust, Brands Your Customers Love

We keep these best-selling brands in stock, so you can offer your customers trusted products at great prices, without the wait.

Looking to Stock the Brands Riders Rely On?

Contact us today to add these market-leading products to your shelves —
fast-moving stock, competitive prices, and trusted names, all in one place.

Who We Are

Hux started with a simple goal — to make wholesale easier, fairer, and more accessible for independent equestrian and pet retailers across the UK.

Founded in Norfolk and built from family-run values, Hux has grown from a small local distributor into a trusted partner for businesses nationwide.
We’ve helped new start-ups take their first steps and supported established stores in expanding their ranges with products their customers love.

While the industry has changed over the years, our mission has stayed the same —
to offer top products, personal service, and real value to businesses of every size.

What You Can Expect from Us:

✅ Low Minimum Orders – No pressure to overstock.
✅ Flexible Discount Structures – Fair prices for businesses big and small.
✅ Fast, Reliable Delivery – Stock held here in the UK, ready to ship.
✅ Exclusive & Trusted Brands – Including USG, Gold Label, Red Gorilla, Champion, and Uvex.
✅ Personal, Accountable Service – Speak to real people who care about your business.
✅ Regular Promotions & Seasonal Offers – Helping you maximise your margins.

We’re proud to be small enough to care, but big enough to deliver —
making wholesale personal again.